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Post by account_disabled on Mar 7, 2024 3:03:56 GMT -5
A typical buyer's purchasing decision is already completed before a conversation with a potential supplier occurs (study by Corporate Executive Board). Thanks to Google, the Internet and social media, the buyer is able to obtain useful information, train himself, evaluate the available options and analyze the contents published by the vendors. This is a truly important transformation of purchasing dynamics,
Which leads to the necessary acquisition of new sales Japan WhatsApp Number Data techniques, which include the technologies now available and the new Buyer approach. Now ¾ of B2B Buyers use social media to find information relating to the professional context. 74% of Buyers choose as a Vendor the sales representative who first provided value and insight by sharing useful content - such as a white paper -, sector data, or being ready to offer advice and suggestions.
The potential customer will remember the value obtained from this relationship and will be more inclined towards this vendor than another with which they have not created a relationship of trust. 90% of Decision Makers say they no longer respond to cold calls. Social selling can therefore be interpreted as a response to the transformation of the purchasing process of a B2B buyer. Key Questions before you begin.
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